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Press, pool and profiles
- the pavilion at the federal press stand
Very seldom you get so quickly from reigning to relaxing,
from Parliament to pool, from unemployment to the sunny
side at the Spree. Johanna Ismayr has made it or rather
created it. The Federal Pres Stand is her achievement. Between
might and media, opinion makers and brands representatives
her idea has obviously made space possible very successfully
and has reached a cult status over the last four years.
Although, as so often, the success was not predictable at
first. But already in the first year there were 100.000
visitors. Surely one of the most successful one-man companies
in the country. Together with the success came the problems,
with adjacent residents and critical officials, German thoroughness
and the resulting change of location. Now the most central
German beach is still located on the bank of the Spree,
but only indirectly at the waterside. Then the active entrepreneur
produced her next great idea: If the feet don’t reach
the water, the water must be brought to the feet. Therefore
she put two pools on the sandy square for cooling off. Of
course you can’t operate a public swimming-pool just
like that in Germany. That’s why goldfish are swimming
in the pool now and visitors must content themselves with
cooling their insides at the bar. But that doesn’t
diminish their approval of the Federal Press Stand. In the
contrary, 300.000 visitors are expected this season. That’s
of course not only because of the location and the mild
beach life, but also because of the conception of the big
building at the beachside. On over 500 square metres internal
and external area on two floors special events take place
all summer. The so-called Glass-Pavilion offers a special
stylish room for celebrations and the proper place for promotions
and V.I.Ps. There are plenty of those in the centre of Berlin
and many use the chance to enjoy the longest sunset in Berlin
from the big sun-terrace on the first floor, or to look
over to the glass dome of the Reichstag opposite. Due to
the Federal Press Stand’s transparent ceilings and
walls and its outstanding light construction, visitors don’t
even need to go outdoors to enjoy the view. Opposed to what
people think, the pavilion isn’t made of glass but
was constructed with EPS-profiles with tensioning technnology.
Oliver Grote and Bernd Seybold achieved a perfect symbiosis
of requirement and reality: open to all views from the inside
and the outside but closed against bad weather and disturbance,
moreover elegant in its appearance and not expensive in
its realisation as well as resistant against potential vandalism
and flexible for relocation. More perfection couldn’t
be possible for the construction of the Federal Press Stand
Pavilion.
Further Information can be found at our main
page and other newsletters at the EPS.Background..
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