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"Scope for crazy ideas"

EPS.LUMI profiles in the as yet largest LED installation.
It’s all go at Munich Airport. Thousands of passengers move through the terminals every day. Some shuffle to the baggage carousel in flip-flops, others hurry to their departure gate dressed in business suits. But despite all the haste, many a gaze still lingers over Michael Wessely’s advertising space. The eye-catching LED sign is 50 metres wide and 1,75 metres high, which, according to the advertising pro, represents one of the largest LED advertising installations yet built. These LED tensioning technology installations with a depth of 110 mm are crafted using EPS.Lumi profiles and are not subject to any limitation on size.

“Electricity consumption is only 6 KW per hour. 70,000 LEDs with 5,500 Kelvin (daylight) have been used. For projects such as this, which are of the LED rear-lit large surface type, we have, jointly with a Korean firm, developed our own LED Cluster and the Phosphor“, states Wessely, known throughout Germany for especially flamboyant and technically difficult to implement advertising installations. The production manager of the company Funktion + Metall unlimited generated a lot of excitement throughout Germany during the 2006 World Cup with a 65 metre wide and 18 metre high Oliver Kahn (Germany’s goalkeeper), which soared above the four lane Munich motorway as an advertising-gate-arch. Wessely built this extraordinary advertising surface, which consisted of a 110 ton steel construction and which, in width, even exceeded the wingspan of a Boeing 747-400, for the FIFA supplier, Adidas. For the LED illuminated advertisement at Munich Airport, he used the EPS.LUMI profiles, which, he said, provide him with an indispensable edge for his super-sized projects. “EPS profiles are not confined to specific dimensions and therefore provide me with enough freedom to put my crazy ideas into effect,“ laughs the advertising engineer, whose company has also made itself a name in the processing of plastics and the creation of eye-catching and flamboyant plastic 3D props in a variety of advertising constructions. Additionally one is aware, adds Wessely, that EPS profiles are not only of a high quality standard but also represent a well thought-out concept.

In total 24 airports, including 16 in Germany, are provided with illuminated advertising systems by Michael Wessely. The advertising constructions, for which this businessman also, of course, assumes the responsibility for maintaining, are either created by him or, at the special request of the customer, produced in every size and shape in his own metal working process.

Further Information can be found at our main page and other newsletters at the EPS.Background.

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